https://www.meghanekern.com/work daily 1.0 2025-01-14 https://www.meghanekern.com/work/freely-pet-food monthly 0.5 2021-09-28 https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/9fc25fb5-cfa8-42f1-b9bc-fd00523daa0c/Screen+Shot+2021-05-19+at+10.34.03+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/b41b924f-c682-4380-b836-d2b3c8e3147c/Screen+Shot+2021-05-19+at+10.34.14+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/340a5019-8204-4bc9-86f0-133203cf54b9/Screen+Shot+2021-05-19+at+10.36.26+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/d278760d-563d-4ba1-b2b8-b6a90de34b80/Screen+Shot+2021-05-19+at+10.38.55+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/12ec9e67-b92a-4eb4-adf4-9720f7b558a8/Screen+Shot+2021-10-07+at+10.13.08+AM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/f236803c-b3d1-47f7-8f72-02276c0310ea/Screen+Shot+2021-05-19+at+10.39.11+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/ea6f3d84-140b-451d-9197-f9e9a86b2b12/Screen+Shot+2021-10-07+at+10.13.19+AM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/4e1bae46-f893-44f2-b315-fc9ce7a84206/Screen+Shot+2021-05-19+at+10.39.30+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/f15a1d8d-e764-4ff8-bdb4-975cc4857991/Screen+Shot+2021-10-07+at+10.13.52+AM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/84aa7fb9-80b0-488f-a724-d70de51f4798/Screen+Shot+2021-05-19+at+10.40.08+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/8e008d55-6c39-4555-80f6-7875d7a4d664/Screen+Shot+2021-10-07+at+10.14.28+AM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/95f314b9-f59c-44fa-b708-f9651d382c78/Screen+Shot+2021-10-07+at+10.39.28+AM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/5b1a50a4-d517-4094-954d-1dec0325b720/Screen+Shot+2021-10-07+at+10.15.00+AM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/48cb491f-e28f-42a7-9e50-9269eb1c60d1/Screen+Shot+2021-10-07+at+10.39.46+AM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/5ac7e272-eeb0-421b-8c69-31faac386605/Screen+Shot+2021-05-19+at+10.37.41+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/86064e89-4f00-4416-a5b7-fd5ff6fe2d5e/Screen+Shot+2021-10-07+at+10.40.13+AM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/c3f76746-8bc9-4c02-b5af-9e6493661f7f/Screen+Shot+2021-05-19+at+10.36.14+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/cdb5c4aa-43e4-4c65-8010-b1020e051acc/Screen+Shot+2021-10-07+at+10.40.29+AM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/b04212bf-edd1-49a6-a03a-36eebaec5f0e/Screen+Shot+2021-05-19+at+10.40.55+PM.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1633622032489-Z34IG1Z5ZP4JF3NIZN6G/Freely+PetFoodMadeSimple.png Work - Freely Pet Food - Cut the Confusion As a pet owner, it’s hard to decipher which “facts” are true when it comes to pet nutrition and which ones matter to their unique pet. Since Freely focused more on the WHY instead of the next hot thing, we can help pet owners cut through the confusion and find the right food for their pet. Bold headlines — and our pet food philosophy — will make pet owners question everything they’re being told by other pet food brands and trust the brand that shoots it straight. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632799435844-LBIE0EZ1900THU583EKW/image-asset.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632799544369-15A5OZPID7Z242C5MVN9/image-asset.png Work - Freely Pet Food - An easy-to-navigate website nutrition resources, tools, etc https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632800230580-HJSDQ6NL3FLM48KUGRTG/image-asset.jpeg Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1633618241315-FR10R6K0Y9U3G50ZOVMS/image-asset.png Work - Freely Pet Food https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1633618683571-VL9TAQIYOK6E5HYFX770/image-asset.png Work - Freely Pet Food - What To Feed Tool Pet owners can answer a few questions about their pet and Freely makes an expert food recommendation that not only tells them what to feed, but why it’s the right food for their pet. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1633620448937-8USR83ZVIUP1GZ99I2SF/image-asset.png Work - Freely Pet Food - Freely Food Calculator Obesity is a huge health concern for pets. But by simply measuring food accurately, pet owners can add years to their best friends’ life. The Freely Food Calculator asks all the right questions to help pet owners get the right answer. https://www.meghanekern.com/work/beerworks monthly 0.5 2021-09-28 https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/90cff890-d4e3-4ca0-8066-3e6ee5e75f56/BeerWorks_Approved.png Work - Beerworks https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/9cb0459c-bfaf-4e42-9d66-74719705e121/Screen+Shot+2021-09-23+at+9.54.45+AM.png Work - Beerworks https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/fd4caf6e-8136-4f11-93fc-eb4a135b3cb3/Beer+Works_Pixel.png Work - Beerworks https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/ccf41bd0-d29c-4135-a8e4-80defcbd202b/Screen+Shot+2021-09-23+at+9.55.07+AM.png Work - Beerworks https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/73833e49-c236-43e4-ac11-7fff757452b4/Beer+Works_UnfilteredWheat.png Work - Beerworks The feedback may be clear, but this beer definitely isn't. Cloudy, blunt and to the point, this unfiltered wheat beer doesn't water down the taste. Instead, it tells you like it is with fruit-forward flavor and a slightly bitter aftertaste. Sometimes feedback can be hard to take, but Unfiltered Feedback isn't that kind of brew. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/a8276d2c-53d3-446e-9f32-f8ac03bb0b18/BeerWorks_WritersBock.png Work - Beerworks Crafted copy doesn't always come easy and the same goes for this rich bock. Brewed in the fall for enjoyment in the spring, this strong lager is worth the wait. Its undetectable hops and muted aftertaste may haunt the writer who stares down the blank page, but if you're at a loss for words just take a sip. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/d520fe08-fad6-412c-a94b-9b64e4efd473/Beer+Works_ScopeCreep.png Work - Beerworks https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/96153468-9e5d-4f57-a37d-d24f59243d8e/Beer+Works_EOD.png Work - Beerworks https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632795682426-2PUKUFNQ4Z8T2VDRLMP9/image-asset.png Work - Beerworks - Brewed to make ideas better. Beer Works was a collaboration with writers and art director at the agency - a complete free-for-all of naming, designing and crafting. Our efforts were rewarded with a regional Addy and a celebratory cheers. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632796215656-PBBWKFUVYPZYWAETH775/image-asset.jpeg Work - Beerworks https://www.meghanekern.com/work/new-portfolio-item monthly 0.5 2021-09-28 https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632772021368-2BZHEQ266RV4ON3LSW7P/1+Addy+Title_Pag.jpg Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/cf1f926a-8d60-43c7-b237-ed92bad3b59d/Addy+Creative1.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/a3d11c01-f2fb-47e2-ad54-70f45125f8e2/Addy+Creative2.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/c25a962d-fd29-47ef-9137-5d61caf2bb29/Addy+Concept2.1.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/b664511b-0af6-411d-91d2-4a03d109997a/Addy+Concept2.2.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632772107569-D2EPATKQQGT2SB8A9LUX/2+Addy+Writeup.jpg Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/2f5f6d9a-3f28-498a-969f-9447683b6a7a/Addy+Creative3.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/262862ed-28af-43d4-a305-37096011f988/Addy+Concept2.3.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/46db097c-52df-4adf-a245-b42ee6247224/Addy+Creative4.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/9a76f324-a919-4ecc-ab7b-e29849ce57fb/Addy+Creative5.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/c9acf986-ef0d-4cac-8062-11844852a68b/Addy+Creative6.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/f750d681-6a06-4676-b717-cbb09684f9e2/Addy+Creative7.png Work - 2021 Addy Theme https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632794357622-DS9F0G2QDXMP960J41IM/image-asset.png Work - 2021 Addy Theme - Asterisks Everywhere STL Production company Retriever even created vignettes throughout the show featuring members of the creative community and their non-advertising related passions. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632794594381-0KBAUG03EEGNHLHOYS07/image-asset.jpeg Work - 2021 Addy Theme https://www.meghanekern.com/work/ignite monthly 0.5 2023-08-20 https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/fa000a91-f7d9-462d-9358-70d8607c22df/Ignite+Email2.jpg Work - Seedsman Ignite https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/59c5afea-4322-49b5-91a2-fb77b077b45f/Ignite+social2.png Work - Seedsman Ignite https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632581655482-AK3HVD1Y6X0M6YUECG6H/Ignite+Event+example2.png Work - Seedsman Ignite https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632580318217-VCIVG05FC5Q8HXDY5UI4/Ignite+Welcome+Box.png Work - Seedsman Ignite https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/227405ce-72ba-4918-aeeb-f1919c63f6c5/Ignite+Welcome2.png Work - Seedsman Ignite Welcome Letter https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/849f0351-f096-42c1-badd-f3749d3a1d20/Ignite+Welcome3.png Work - Seedsman Ignite Each piece of swag directly correlated to one of the Tenets of Seedsmanship https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632578152739-M1GK2XIWQC60Z1MRL3D7/image-asset.jpeg Work - Seedsman Ignite - Channel Up In spite of the global pandemic, Channel has a lot to celebrate in 2020. This year marks the brand’s 10-year anniversary. And Seedsman Ignite is the perfect opportunity to revel in all that we’ve done. A place to reflect on the past and reveal what’s to come. A moment to transform memories into momentum. A time to Channel Up. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632581102796-VJP1RGVWP1FJHAPILTYX/image-asset.png Work - Seedsman Ignite - The Channel Up Website A hub for all things Ignite - including the stream of presentations and keynote speakers. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632582774171-TII48W0AYPP8IZTLMLBJ/image-asset.png Work - Seedsman Ignite - Break videos continued engagement between segments Videos featured Seedsmen, leadership and fun facts about Channel. Content was captured via Zoom interviews or email responses. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/0d716073-12b3-4b41-83c6-1c3f6837c830/Screen+Shot+2021-09-27+at+2.23.16+PM.jpg Work - Seedsman Ignite - FSI: Seedsman Unit (dun.dun) The show-stopping breakout session of the event aimed to showcase the importance of the Custom Crop Report tool to the Seedsman. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/ebcef927-278c-49d1-9217-828d564ed91f/Ignite+Welcome+Box.jpg Work - Seedsman Ignite - Seedsman Ignite Welcome Box Sent to every attendee ahead of the event, the Welcome Box contained Channel swag. https://www.meghanekern.com/work/bab monthly 0.5 2021-09-03 https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1630634443088-9WC8E61RMMX8LCP3HX35/BAB_Logo-01.png Work - Build-A-Bear April Fool's Activation - Introducing Build-A-Bae Every day, Build-A-Bear helps people connect with furry friends through an exciting and unique experience that is remembered forever. And since adding a little more heart to life is part of our mission, we’re excited to announce our newest venture connecting people to…each other. We are stuffed with love and our new dating app, Build-a-Bae, will help us share the love with those who are seeking it. Over 85% of singles are currently swiping around to find love, but we know the key to true, long-lasting love starts in the heart. Built on our proprietary algrrrrrithm and based on our classic “build-a” model, singles can create a profile for themselves and for their potential soul mate. Then our matchmaker extraordinaire (Dr. Love Lion) will take cupid’s arrow and take aim. When the stars (and personality traits) align, a match will be made and the love story can begin. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1630635329666-0AOASP4HYHGNQYZEHQ18/BAB_SiteCompBuild-A-Bae+Pre-Launch.jpg Work - Build-A-Bear April Fool's Activation https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/90b0217b-79bf-4527-8c10-0c352ddcb62c/BAB_April-Fools_Template-Tease.jpg Work - Build-A-Bear April Fool's Activation https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/d81ee59f-4607-46df-915c-1f5b5c1ef16c/BAB_SiteComp_AprilFools-RevealBuild-A-Bae+April+Fools.jpg Work - Build-A-Bear April Fool's Activation https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632576747846-ONTW7FHWJKBU169PTJ16/5+BarkShopLogo.jpg Work - Build-A-Bear April Fool's Activation - The Barkshop Introducing The Barkshop, a Build-a-Bear-style experience for you and your pet! Research shows dogs of all ages build attachment, gain comfort and exude joy when playing with their most cherished toy. And we want to help them discover their newest favorite! Led by their owners, dogs can build customized toys based on senses that really get their tail wagging. They can choose squeekies or crunchies, heartbeats or honks. Even the scent can be customized! This summer give your furry friend the chance to create something that’s as unique as they are. https://images.squarespace-cdn.com/content/v1/612e319d89a14c47fd1ace77/1632577210884-8PAN7Z6ALFYJ67BVN5CV/4+BarkShopMood.jpg Work - Build-A-Bear April Fool's Activation